Rest

Selling your Solution

Imagine this - you have sat with the users for hours through the requirement gathering sessions.

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Proactive Customer Service

This happened to me recently. I was out of country for more than a month, and stopped using my phone number local to India.

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crmgamified - Gamifying CRM

crmgamified - Gamifying CRM

Who does not love playing a game (and better yet, win it)?

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ROI for CRM

ROI for CRM

If you have been part of decision making process for CRM projects, you should have heard about RoI, or Return on Investment.

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Documenting Requirements - A Few Thoughts

Documenting Requirements - A Few Thoughts

Even after being in development projects for more than a few years now, I am always not far from being awe-struck at every requirement phase we have had.

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Defining CRM

CRM or Customer Relationship Management, simply put, is to manage customer information in a way that provides value to both the business/individual storing the information and to the customer whose information gets stored.

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